Blog Promotion – What is it?

Amarnath Prabhakar September 19, 2008 0

Blog promotion is a series on Unoblogger which lays importance on things to do to promote your blog. Although it does not seem too important a term “blog promotion”, it is quintessential for survival of any blog or website. Why is promotion so important is the big question and before we answer that here are a few pointers on the internet world today (2007 data)

  1. Over 12 million American adults currently maintain a blog.
  2. Over 57 million Americans read blogs.
  3. Technorati is currently tracking over 70 million blogs 133 Million Blogs.
  4. There are over 1.4 million new blog posts every day .
  5. over 120 thousand blogs are created every day
  6. 22 of the 100 most popular websites in the world are blogs .

Source: Blog World Expo

All these data means only one thing “Be visible or Die trying“. It is very important to attract the traffic for you to survive on the internet. Why should anybody survive on the internet?

  • To make money – If you are having a motive to earn money through blogs then you better be surviving
  • Publicity – These days bloggers command respect and are treated like celebrities. Want that? better survive
  • Sense of Achievement – If you are behind the sense of satisfaction for achieving something, survive

Ok, now we understand that we need to survive to make sure we achieve the things listed above. So, what next? To achieve the supreme stance of a great blogger there are a lot of things needed

  1. Create a niche for your blog – Let it not be anything that is widely available. Dominate your niche
  2. Presentation – Make sure the presentation attracts readers, subscribers and loyal fans
  3. Be genuine – Be sure that you’re genuine to your readers.

There are lots and lots more traits to be a blogger, you can find them in this post, Are you ready to blog?

This series is going to talk about ways to promote your blog in detail. There are many ways in which a blog can be promoted. Find below a few ways by which blogs can be promoted effectively

  • Submitting site to search engines
  • Submitting to directories
  • Checking on Metatags
  • Participating in blog carnivals

The list goes on and on and thats the reason why this series on blog promotion is initiated. Subscribe to Unoblogger by Email to ensure you do not miss further posts to come.

Suggested Reading :

Why promote a blog?

Are you ready to blog?

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